It is a truth universally acknowledged that all men and women with a burning aspiration to create luck and prosperity in their life must be self-employed. If you don't get any job and is unemployed, it means you are extremely lucky. Unemployment creates prosperity and infinite income. Unemployment is luck.
"How can that be true?" Madan had a strong objection to this theory on luck. He is 25 and his only achievement so far in his life was his B.Sc. degree. In the past four years he had applied for 531 job vacancies and has not had a single response. In this context, I told him that life wanted to make him prosperous and that's why he had not got a job yet.
"I will tell you of two principles that can create luck in your life. Life creates obstacles to make us progress. The bigger the obstacle is, the greater is the progress to be made. That's the first principle. You are facing a big obstacle in your life. So, I am sure that soon you will make a big progress," I told Madan. "Thank you for your good will," said Madan without any enthusiasm.
"The perfect solution to any problem is already built into the problem. That's the second principle. Use your thinking power and creative skills to analyze your problem. You will discover the solution in no time. You have not had a single response from employers in the past four years. It is a problem. What is the most disturbing element in this problem?" I asked Madan.
"There are thousands of recruiters and employment agencies in the country. But, most of them concentrate on professionals such as MBAs and engineers. I think it is impossible to find a good employment agent who cares for undergraduates, semiskilled labor and school drop outs," Madan said. "Your observation is correct and here lies an excellent income opportunity for you," I told Madan.
"Really? Please explain," Madan requested me. "There are millions of workers in the unorganized sector. Most of the workers in the unorganized sector are undergraduates, diploma holders, semiskilled workers and unskilled people. As the companies that employ them are small and the wages that they pay are low, employment agencies are not interested in them. These small companies don't find it prudent to advertise these job vacancies in newspapers as the ad costs are high. Many companies hire such workers through word of mouth. These companies are always in need of such workers. Create a database of such workers and market it to the small companies," I told him.
"How will I make money?" Madan asked me. "You can take subscription fees from small business men or charge them pay-per-worker basis. In the subscription model, the company pays you an annual subscription fees and you will take care of their human resources need for the whole year. In the pay-per-worker model, the company will pay you as and when they use your service."
"Will the business persons pay for such services?" Madan asked. "If they don't, why are there so many recruiters in the world?"
"Is it not a complicated work?" asked Madan. "No. There are software tools in the market to manage such type of activities. So, business technology and organization are readily available in the market as out-of-box solution. Go to polytechnics and colleges. Get the personal profiles of interested final year students. You can reach thousands of unemployed people through the low cost ad techniques such as local cable TV ads. Don't take any fees from these people. Once you have a decent database, contact the small businesses and make an irresistible offer. Tell them that you would supply workers and if and only if they are happy, they can pay you the recruitment service fees."
There was some light in Madan's eyes. "I will start the work today," he said. I was happy with his decision and told him, "Today morning a businessman asked me whether I would be able to find 4 semiskilled workers. I contacted a recruitment consultant who told me that he concentrated only on software engineers and call center employees. If you manage to find suitable persons, please contact this businessman."
Madan met me after three days. "How joyful and wonderful self-employment is! I met the principal of a polytechnics and he gave me details of many old students. I contacted them and found that they were qualified to take up the work you referred to. The businessman happily hired five of them and paid me Rs.5,000. Even now, I am not able to believe what has happened. I have decided to develop a database and market it. Soon I will build a job website for semiskilled labor."
I have not met Madan after the second meeting that took place a year ago. I heard through the businessman who paid him Rs.5,000 that Madan had recently bought a Maruti car and employs four assistants.